For Immediate Release:
May 6, 2004
MEDIA ADVISORY
Assaulted Women's Helpline announces #SAFE to provide women 24-hour access to a crisis
line from their mobile phone.
The Assaulted Women's Helpline (AWHL), at an event in Toronto this evening,
will announce the launch of #SAFE, a service that allows women to use their Bell Mobility mobile phone
to reach the AWHL crisis line any time of day. The dinner and silent auction will be hosted by Global
Television's Neha Bhupal. Yuk Yuk's Kate Davis and The Creole Drummatix will perform.
| Date: |
Thursday, May 6, 2004 |
| Time: |
6:30 p.m. |
| Place: |
The Sutton Place Hotel
(Stop 33 Ballroom)
955 Bay Street at Wellesley |
| What: |
Assaulted Women's Helpline "Celebrate the woman in your life" dinner and silent auction |
| Who: |
Patricia Lakin, Bell Mobility
Neha Bhupal, Global Television
Kate Davis, Yuk Yuk's
The Creole Drummatix |
About #SAFE
In addition to providing a toll-free and TTY, #SAFE offers women another way to contact the
Assaulted Women's Helpline to receive crisis counseling, information, referrals and safety planning
in up to 154 languages- with confidentiality and anonymity.
Bell Mobility, as part of its "Reduce, Reuse, Redial" program, donates mobile phones to over
150 women's shelters in Canada, as well as to women entering second stage programs.
About the Assaulted Women's Helpline (AWHL)
The Assaulted Women's Helpline offers a 24-hour telephone and TTY crisis line to all women who have
experienced abuse. It provides counseling, emotional support, information and referrals and is
dedicated to working towards equality for all women. For more information about the Assaulted
Women's Helpline, please visit: http://www.awhl.org/.
About Bell Canada
Bell Canada, Canada's national leader in communications, provides connectivity to residential and
business customers through wired and wireless voice and data communications, local and long
distance phone services, high speed and wireless Internet access, IP-broadband services, e-business
solutions and satellite television services. Bell Canada is wholly owned by BCE Inc. For more
information please visit http://www.bce.ca/en/community/index.php.
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For more information, media please contact:
Nessa Prendergast
Bell Canada Media Relations
(416) 581-3311
1 (888) 482-0809
nessa.prendergast@bell.ca
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